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See on GoogleAluminievadograma.bg: a windows company website that works in 39 cities
Aluminievadograma.bg is the website of KRIPTOPEY OOD from Aksakovo: PVC and aluminum windows, sliding systems, balcony glazing, conservatories, insect screens, blinds and railings, installed by local crews across Bulgaria. We built it entirely: from the structure and copy to a page for every city, the calculator and the free site visit form.

The challenge: one company, installation across Bulgaria
KRIPTOPEY OOD has been making and installing windows and doors since 2017 and works with local installation crews, so a customer in Smolyan or Vidin gets one phone number, one itemized quote and one warranty. But searches for windows are almost always local: people type phrases like "windows Varna", "PVC windows Plovdiv price" or "balcony glazing Burgas" (in Bulgarian). A generic website with a single "services" page has nothing to show these people.
The task was a website that covers every product and every city where the company has a crew, without looking like a catalog, and turns a visitor on a phone into a site visit request in under a minute.
What we built
The structure follows the way people search. Twelve product categories (PVC and aluminum windows, sliding systems, PVC and aluminum doors, balcony glazing, conservatories, shopfronts and facades, insect screens, blinds, roller shutters and railings), three services (installation, repair and glass unit replacement) and 39 city pages. Each city page has its own copy about local conditions (salty air and wind in Varna, prefab apartment blocks in Sofia), the neighborhoods and nearby towns, and a form to book a site visit in that city.
The pricing page shows the classes of profiles and glass units in tables, and the calculator estimates an approximate price per window by material, size, glass unit and color. The free site visit form is on every page and asks only for a name, phone number, city and what you are looking for. On a phone, the "Call" and "Inquiry" buttons are pinned to the bottom of the screen. The blog, with 12 articles, answers the questions people have before buying: profile systems, number of chambers, energy efficiency, price per square meter. The FAQ page has more than 30 answers.
Technically, the site is built with Next.js: the pages are pre-generated and delivered through Cloudflare, so they open in under a second even on a weak mobile connection. Every page has a title, description, breadcrumb and schema markup (LocalBusiness, FAQPage, WebSite), and every call and inquiry is tracked in GA4. The sitemap has been in Search Console since day one.
The result and what it means for your business
The site went live in mid-September 2026. Google indexed it within days, and in the very first week the city pages and blog articles started appearing for searches like "balcony glazing price" and "glass unit replacement". The first clicks from Google went to a city page and a product category, not to the homepage, which is exactly the goal of a structure like this. We will add the numbers for calls and inquiries here after the first three months.
If your company works in more than one city, this is the model we recommend: a page for every service and every city, clear prices or a calculator, and one way to contact you. See the Business package on our pricing page.

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